counter statistics
Packaging Industry 2021 Trends

Packaging Industry 2021 Trends

It’s safe to say that 2021 has a lot in the store for the packaging companies and custom boxes manufacturers. On the contrary, the trends have pivoted away from flashy to the cohesive themes that look great. With the year 2020, every industry saw the critical changes in the eCommerce world with each passing day and the eCommerce trend is here to stay. This is because, with eCommerce, people surely lose the ability to walk into the store and experience the brand ambiance which the majority of online businesses are unable to compensate for that experience. One must ensure that the goal is never replacing the in-store experience. However, to meet the consumer’s needs, the businesses need to know where the target audience will be in the forthcoming periods.

Vintage Unboxing
The unboxing experience has been a trend for everyone on Instagram for everyone. This is because you are likely to see the packaging that has an authentic and old-school feel and look. It helps take things into a further stage because it develops the immersive experience.

There are chances of packaging designs that will look indistinctive (imagine your grandmother’s stuff). This means that going behind the labels and logos will be essential and it will encompass the brand experience. The utilization of the vintage-inspired textures, imagery choices, external packaging, and the material will curate an experience.

With the emergence of 2021, the packaging trends will see the designs with simplistic niche but a fine touch of bold geometry and concepts. As far as the colors are concerned, there will be expressive colors because it literally creates the edge.

In simpler words, pattern trends should offer an illustration of the product’s standing. This is an essential point to consider because geometry designs are abstract to some extent, unlike the illustrations and patterns that depict what is inside the packaging. Generally, it seems pretty simple but it has a higher impact on the businesses that need to make a lasting impression and curate a statement.

In this year, you are going to see the packaging where it serves as a piece of art. This trend is accelerating, especially with the high-end products but it’s coming to the mid-range products. This is because the designers are lining out the inspiration from textures and painting. They might integrate these factors into a secondary design but it can be curated as the focal point as well.

The core objective is blurring the line between fine art and packaging design. Some of the designers are also driving inspiration from old-school thoughts, along with fluid painting or abstract painting techniques. However, the only point of concern is ensuring the texture and emulating the effects will ensure a promising outcome.

Ink Drawings
Are you able to decipher the theme around here for 2021? In simpler words, the companies have to let go of the commercial graphics and switch to the art gallery.

Related Posts