There are basic guidelines to follow when assessing online business opportunities. Recognizing Dishonest Much of the marketing is done with direct e-mail.
People Who Don’t Give Contact Information
Maybe you have a question about the online business that is being promoted but you are not provided with an easy way to contact the person who is marketing the business. Or you contact him and you get no response. That person is most likely a fake.
Author and internet marketing expert, John Lavenia, warns against these people and entities because they are “un-findable outside of the offer itself.” Sometimes the person will use a phony name that resembles a famous author or the business name will be slightly modified so that it sounds like a legitimate company to fool unsuspecting buyers.
For those of us experienced in internet business, the attempt to deceive folks in this way is transparent and laughable but, unfortunately, not so much for those newbies who get ripped off every day.
If you can’t find information about the business or the person trying to sell it to you by using a search engine, the owner is likely running a short-term scheme that wil provide poor, or no, customer support. The business designed to make a fast buck and then close down.
There are legitimate internet entities out there, some better than others.
You want to invest in a well-known business with a long-term verifiable track record of success, whose affiliates are easily reachable AND responsive. It should also have good products and/or services. Also, a refund policy should clearly defined.
The Next Newest Best Easiest Thing Hype
When I was searching for an on-line business opportunity, I fell victim to a lot of products that didn’t work or were impossible to understand. Each of them described in e-mail as “cutting edge” or “state of the art” or “secret” technology known only to very few lucky “beta testers”, etc..
They used terms like “one-click software” or “done for you” or “sales on autopilot with little or no work.”
Sound familiar Recognizing Dishonest?
So you try these “revolutionary” programs only to find they aren’t new at all and you have no success with them. Your desire to succeed quickly made you vulnerable to anyone who promised easy money everyday “on auto pilot.”
Don’t get me wrong; there are tools and systems out there that work and work well, some better than others. And when you find a respectable program. You have to be willing to put some good old-fashioned effort into the process.
Avoiding work may be your dream, and it may be the promise deliverby the promoter. But those systems do not produce success.
The key is to find an on-line business that follows a proven system and is working well for lots of other people. When workproperly. It can bring success without thetime and travel demands of a typical job outside the home.
Then all you neto do is focus on that best business opportunity. Not allow yourself to be distractby the countless offers thatwill no doubt continue to come your way.
Recognizing Dishonest E-Mail
How many e-mail offers do you get every day promising you success from a new business or service? Chances this type of email belongs in a category of electronic communication. That rhymes with “scam” and known popularly as “spam.”
Everyone is familiar with the term “spam” but just to clear let’s define it one more time. Spam is e-mail that has sent to a large number of addresees without their consent often as a means to sell something.
Spam usually comes with misleading subject lines designed to entice recipients to open the e-mail like:
“Notification Of BANK-ACCOUNT deposits”
“$4706/day system FREE!”
My cell phone makes me $3K a day
Sometimes, you may even receive e-mail from a spammer. Who is using part of your own e-mail address as the sender.
Why would anyone do this? Obviously, you are going to be aware that you didn’t send the e-mail to yourself.
Today, I received e-mail from “mjp0858” which is the identifying part of my e-mail address! Clearly, the sender has something to hide like his identity.
Most of the subject lines are easily recognizable as connected to spam but others look more legitimate. While the subject lines are harmless (and sometimes ridiculously funny), the content of the e-mail can be a different story. Links within the body of the letter can often lead the recipient to a website. That can introduce spyware to your computer and even attach a virus.