Search engine optimization is one of the most important aspects of digital marketing as it can determine the success or failure of your product. The hardest challenge in becoming a good expert in this field is the constant need to keep up with the changing search algorithms and everything that comes with it
However, while there has never been a lack of SEO-related resources, the coronavirus has made offline events impossible, drastically reducing their number. Yet, people have adapted, and all the best SEO conferences can be easily accessed online today. They don’t bear all that energy and joy of networking and meeting new people in real life, but are still very informative and provide a huge amount of useful information. Not that we had a choice, anyway.
Reasons To Go To an SEO Conference
For those who still don’t understand how beneficial attending an SEO conference could be for their personal and professional development, let’s first discuss all the opportunities it brings.
The first and foremost reason to visit such an event is the precious information all the speakers have. Every good SEO conference invites only the most professional specialists, who have immense experience in the field, and are glad to share it with everyone willing to learn.
Of course, they aren’t always experts in search engine optimization only. They can be digital marketers, copywriters, business owners, or even web designers. And that’s only for the best, as expanding one’s field of expertise is always good for personal development, and can bring a lot of opportunities.
Not even talking about how much more efficient you can become by learning some important aspects from other fields.
Networking and Experience Exchange
All the best experts in the digital marketing world are always trying their best to attend as many such events as possible. Why? Because there they can meet many new people in this sphere, who can become very valuable acquaintances. Think about how many potential clients you can find there, or all the possibilities for collaborations.
Moreover, less experienced specialists can find mentors, or simply ask experts about their personal techniques and other tips. In general words, in an event where all people are related to a single sphere, the opportunities for networking are limitless, and it would be a waste not to use them.
Fun and Entertainment
What is the primary goal of any event? Entertainment and enjoyment of the visitors, of course. Even if it is an educational conference, it’s worthless if the attendees get bored easily. So, one of the main reasons you should visit such an event is to simply have fun and have a good time.
After all, talking to like-minded people and learning from the best specialists in your field has always been interesting and enjoyable. And most of such conferences tend to have some additional entertainment opportunities too. You’ll never get bored there, even if it is an online event.
Best SEO Conferences in the USA
Now, it’s time we speak about the main subject of this article – the best upcoming SEO conferences in the United States. Keep in mind, though, that the dates and ticket prices may change, because of the rapidly changing COVID-19 situation. So, it’s always best to check all the information in advance if you’re planning to attend.
- Format: Online
- Date – October 12-14, 2021
- Tickets: 120$+
Inbound is one of the most important events in SEO and in digital marketing in general. It was organized by a pretty well-known company, HubSpot. It’s a conference that covers a lot of different, but closely related subjects. These are, for example:
- Search engine optimization
- Business Inspiration
- Customer Service
- Online Marketing
Of course, only the best speakers from all spheres are invited, so you’ll have a perfect chance to gain a lot of knowledge and learn many new effective techniques. The upcoming Inbound will have such famous guests as Spike Lee and Oprah Winfrey, so you can be sure that it will be interesting and informative.
As you could guess by now, Inbound will be an online conference in 2021, just like it was last year. The scheduled dates are October 12-14, and the ticket price starts from 120$. One can be sure, though, that this little investment will bring you a lot of valuable experience and entertainment.
- Format: Offline
- Location: San Diego
- Date: March 24-25, 2022
- Tickets: 1000+
SearchLove can be easily distinguished from all the other conferences that are available today by 2 main factors. The first one is pretty surprising, considering all the circumstances. It’s the offline format, of course. The creators of SearchLove, SEO experts Distilled, know that the efficiency of learning and networking can be experienced the best offline. Not even talking about how much fun it is to visit a conference in real life and talk to people in person.
The second factor is the schedule of the lectures. There are no simultaneous or overlapping ones. That means you have no chance to miss some important information because you had to choose between a few different speakers. The lectures are placed one after one, with breaks, so that you can absorb as much precious knowledge as possible.
- Format: Offline
- Location: New York
- Date: May 10-11, 2022
- Tickets: 1200$+
C3 Conference is famous for the number of experienced speakers it invites, so it’s a must-attend event for anyone who considers themselves a good SEO expert. For example, their last one housed such well-known names as Samsung’s Customer Care Department director Scott Mesina, McAfee’s Senior SEO Manager Jonathan Bleiler and SEO of both GettyImages and iStock – Matt O’Such.
So, as you can see, the focus of this conference is obviously SEO.There will be dozens of experts from other fields, including digital marketing, content creating & management, online sales, and so on. It’s a perfect opportunity to expand your knowledge and learn from true professionals.
Currently, this is going to be an SEO Conference New York, meaning that it will be a very entertaining and interesting event, with thousands of attendees. Think about all the possibilities for networking and all the fun you can have there.
As you can see, the number of offline events is starting to rise for a little bit. Of course, all the creators of such conferences do their best to ensure safety and security, especially in these hard times. But if the whole situation changes for the best, we will have incredible chances to go to some of the best SEO-related events possible.
Yet, even if the COVID leaves us with no opportunities to listen to speakers in person, the online conferences are still an option, and still a very good one. They bring the same top quality of knowledge, and attending them from home is really convenient. So, whatever the future brings us, let’s try to visit as many SEO conferences as possible to get the most of them!